AgUnity Signs MoU with

Oromia Coffee Farmers Cooperative Union (OCFCU)

Oromia Coffee Union is a cooperative organization based in Ethiopia that represents over 560,000 smallholder coffee farmers in the Oromia region. They work to promote sustainable coffee farming practices, improve the livelihoods of their members, and ensure fair prices for their coffee in the global market.

Revolutionising Vanilla Supply Chains

For Smallholder Farmers and Buyers

AgUnity is empowering smallholder vanilla farmers to receive fair and transparent prices for their crops, while providing buyers with high-quality sustainably-sourced vanilla. Join us in creating a better world for farmers and buyers alike.

Empowering Smallholder Farmers to Earn a Fair Income

AgUnity's digital tools empower smallholder farmer organisations to access markets, secure better prices, and improve the livelihoods of their members, creating a more sustainable and equitable food system.

DIGITISING SMALLHOLDER
FARMER VALUE CHAINS

DIGITISING SMALLHOLDER
FARMER VALUE CHAINS

AgUnity implements digital solutions that streamline smallholder farmer value chains and ensure compliance with regulations like the EU Deforestation Regulation (EUDR). Our tools empower cooperatives with efficiency and transparency, facilitating legal adherence from farm to consumer.

WHY?

Worldwide, over 1.7 billion people depend
on income from small-scale farming activities.

Empowering these smallholder farmers and their cooperatives with digital tools is crucial
for navigating complex global supply chains and complying with legal regulations
like the EU Deforestation Regulation (EUDR).

By digitising processes, we're fostering a more transparent, efficient, and sustainable agricultural ecosystem
that benefits farmers, cooperatives, commodity buyers, and consumers alike.

It's a win-win.

our vision

INCLUSIVE AGRICULTURE THROUGH DIGITAL EMPOWERMENT

At AgUnity, we envision a world where smallholder farmers, fishers, and their cooperatives are fully integrated into the global agricultural ecosystem. We believe in the power of digital technology to bridge gaps, foster inclusion, and unlock the full potential of agriculture in emerging markets.

our MISSION

TRANSFORMING VALUE CHAINS WITH DIGITAL INNOVATION

Our mission is to transform agricultural value chains by making digital technology accessible to cooperatives with their smallholder farmers and fishers. We provide the tools, information, and services necessary to cultivate trust, transparency, and collaboration within the value chain. Our approach empowers farmers with the knowledge and capabilities they need for informed decision-making, enabling them to thrive in an increasingly complex and interconnected world.

AWARD-WINNING TECHNOLOGY FOR AGRICULTURAL TRANSFORMATION

At AgUnity, we've redefined how technology interfaces with agriculture. Our products, designed with human-centered principles, function seamlessly offline and integrate blockchain technology to enhance trust, data transparency, and security.

Our solutions connect commodity buyers with remote farming communities, facilitating efficient and compliant buying and selling, thereby transforming agricultural market dynamics.
Supporting cooperatives with digital transformation, we streamline operations and improve data management, fostering efficiency and informed decision-making in agricultural value chains.
AgUnity's unique approach establishes stable, trust-based market systems. Our scalable and repeatable model enhances connectivity and market transformation globally.
Our suite of solutions is tailored for users with varying levels of digital literacy, making advanced technology accessible and relevant for the first time to a broad base of smallholder farmers.

problems we solve

problems we solve

Enabling Compliance through Traceability

AgUnity's solutions enhance traceability in agricultural supply chains, crucial for meeting compliance standards like the EU Deforestation Regulation (EUDR). We provide the tools necessary for transparent and verifiable tracking from farm to market.

Advancing Agriculture with Data-Driven Insights

Our platform delivers agricultural advice based on data benchmarking, leading to increased quality and yield for smallholder farmers. This approach empowers farmers with the knowledge to improve their cultivation practices and outputs.

Streamlining Cooperative Management

For cooperatives, managing data efficiently is key to easier certification and providing valuable information to buyers and farmers. Our platform simplifies data management, making the (re)certification process more straightforward and enhancing cooperative operations.

Digital Empowerment in Market Transactions

We facilitate digital integration for smallholder farmers, enabling them to engage confidently in the market. Our tools help streamline sales, access valuable market information, and ensure compliance, enhancing their economic resilience and market presence.

Bridging the Digital Literacy Gap

Our user-friendly platform is designed for communities with varied levels of digital literacy. It enables seamless interaction between farmers, buyers, and suppliers, ensuring inclusivity in digital advancements.

Operates in Low-Connectivity Areas

Our system functions effectively in remote areas with limited connectivity. It records transactions offline and syncs them once network access is available, ensuring consistent operational continuity.

Want to Know More?
Check our solutions performance in the field.

partner with us

Versatile solutions for all stakeholders in the food supply chain, offering collaboration opportunities for impactful implementation.

Co-ops and Farming Associations

Leverage AgUnity's digital solutions for reliable member records and efficient data collection, facilitating historical and field data management. Our platform assists in generating insightful reports, enhancing member services. Gain comprehensive insights into production and product process flows. Achieve compliance with certification programs and regulations like the EU Deforestation Regulation (EUDR), ensuring traceability from farm to buyer. These tools empower your cooperative with enhanced transparency and sustainability, crucial for accessing premium markets and earning higher revenues.

NGO’s, Government and Development Agencies

Partner with us to implement our Co-op Manager in your programs. This collaboration enhances your ability to efficiently gather and analyse field information, offering deeper insights into performance and key indicators. Our technology simplifies data collection, allowing for more effective monitoring and evaluation of your initiatives, ultimately leading to greater transparency and impact in your work with farmer communities.

Financial Institutions

Utilise AgUnity’s transaction records and field data to chart farmers’ produce, sales, and income. Our data assists in meeting KYC requirements in rural or remote areas previously challenging to reach.

Raw Commodity Buyer

Gain access to co-ops, aggregators, and agribusinesses, for a reliable, traceable, and ethical source of produce. Benefit from enhanced compliance with regulations like EUDR through our traceability solutions.

Product and Service Providers

Join us to access a new customer base in previously inaccessible regions. Extend your reach and impact with our platform connecting you directly to the agricultural community.

Agunity in numbers

Our global footprint in a snapshot.

9

countries
initial
target market

12

million

12

active
partnerships
tOTAL
ADDRESSABLE MARKET

530

million

20

projects
in the pipeline

328

Contracted
Cooperatives

9

commodities
Coffee, Cacao, Maize,
Seed Oil, Vanilla,
Sesame, Beans,
Cereals, Fish

8

live projects
initial
target market

30

countrIes

our partners

and what they have to say

"We are extremely grateful for the support and dedication that AgUnity has shown towards our cooperative over the years. Their expertise in organising our information structure and guiding us through our digital transformation journey has been invaluable. Not only have they helped us optimise our internal processes, but they have also played a crucial role in connecting us with potential buyers and expanding our market presence. We look forward to continuing our partnership with AgUnity and together making a positive impact on the lives of our farmer members and the coffee industry as a whole."

Dejene Dadi
General Manager
Oromia Coffee Farmers Cooperative Union (OCFCU)

“It has been a pleasure working with AgUnity. AgUnity’s field missions were carried out in way that exemplified human-centered design at its best as the team lived with its users (farmers), designing AgUnity’s solution together."

Nicolas Umuhizi
New Ventures Consultant
United Nations WFP

"It can help me to communicate with other farmers, and what we need to do to cooperate together. I can use this phone to track price per kilo and save much time than walking to the market. This solution would help me a lot."

Freda Ireng
Cacao farmer
Madang Cacao Company Limited

“Impressed by the strategic vision and nimble agility of the AgUnity team, especially over the last couple of months as they make monumental decisions which we believe will lead to massive social impact & great financial returns.”

Andy Lower
Founder
A Different Approach to Poverty

"AgUnity was a good partner in this exploration. They introduced our team to Agile practices that allowed us to iterate quickly to a solution. They delivered on time and within budget, and the MVP solution contained several features we had not envisioned in our early discussions. We were able to start deployment by the end of 2021, as planned. AgUnity was professional and proactive throughout the engagement, and based on the success of the MVP, we have contracted them to deliver the next release of FairInsight."

Anneke Theunissen
COO - CLAC
Fairtrade International

“It has been a pleasure working with AgUnity. AgUnity’s field missions were carried out in way that exemplified human-centered design at its best as the team lived with its users (farmers), designing AgUnity’s solution together."

Nicolas Umuhizi
New Ventures Consultant
United Nations WFP

"It can help me to communicate with other farmers, and what we need to do to cooperate together. I can use this phone to track price per kilo and save much time than walking to the market. This solution would help me a lot."

Freda Ireng
Cacao farmer
Madang Cacao Company Limited

“Impressed by the strategic vision and nimble agility of the AgUnity team, especially over the last couple of months as they make monumental decisions which we believe will lead to massive social impact & great financial returns.”

Andy Lower
Founder
A Different Approach to Poverty

Contracts with multi-billion dollar organisations

recognised by

get agunity news

Thank you for subscribing!
Watch your inbox for our next newsletter!
Please complete the form!

brace for impact

Technology for Good news delivered to your inbox!